- Local Market Audience Analyst
Local
Market Audience Analyst is the next generation consumer market research
tool that delivers sophisticated demographic, segmentation, and
targeting data for media planners and consumer marketers. Includes
Market Profile Reports, Lifestyle Analysis Reports, Dempgrahic Reports,
and PRIZM Reports. Connect to SRDS, then Select LMAA.
- MRI+
(Mediamark)
Mediamark Research offers comprehensive demographic,
lifestyle, product usage and exposure to all forms of advertising media
collected from a single sample. Register with your Gatorlink email account.
- SimplyMap
An Internet-based mapping application that enables users to
develop interactive thematic maps and reports using thousands of demographic,
business, and marketing data variables. Includes Mediamark Simmons Local data
and POI (Points-of-Interest).
See Also the Following Market Research Databases: