Local Market Audience Analyst is the next generation
consumer market research tool that delivers sophisticated demographic,
segmentation, and targeting data for media planners and consumer marketers.
Includes Market Profile Reports, Lifestyle Analysis Reports, Dempgrahic Reports,
and PRIZM Reports.
An Internet-based mapping application that enables users to
develop interactive thematic maps and reports using thousands of demographic,
business, and marketing data variables. Includes Simmons Local data.