Q. How can I view audience information in MRI? Thanks!

• MRI+ (Mediamark) 
  Mediamark Research offers comprehensive demographic, lifestyle, product usage and exposure to all forms of advertising media collected from a single sample. Register with your Gatorlink email account.

How to Access

1. Go to MRI+
2. Register for Free (UF Faculty, Staff and Students)
3. Be sure to use your UFL.EDU email address
4. Validationemail will be sent to your UFL.EDU account.
5. Select "Validate My Registration"
6. Login with your validated credentials
7. Select "Mediamark Reporter"
8. Accept the User License Agreement
9. Choose a Report Volume, then a Report.

Guides

• "How to Read an Internet Reporter Report"
• "Using MRI Mediamark Reporter"
  Murphy Library (univ of Wisc - La Crosse)